Senior Digital PR Manager
Location: Fully Remote (UK Based)
Salary: £40.000+ DOE
Are you an ambitious Digital PR leader ready to take something good and make it truly great? Are you looking for a role where you don’t just manage accounts, but actively shape the future of an employee-first agency?
If you’re a strategic thinker who loves to coach, innovate, and get results, we want to hear from you.
What You’ll Be Doing
This role is about leadership, strategy, and execution. You will be the driving force behind our Digital PR team’s success, ensuring we deliver top tier work that has a real commercial impact for our clients.
Strategy & Innovation
- Lead the charge on Digital PR strategy across key accounts, aligning our activity with broader SEO and client business goals.
- Drive innovation by continually refining our approach, incorporating everything from product PR and newsjacking to the latest in GEO/AI visibility strategy, ensuring the team and agency stay ahead of industry trends.
- Champion creativity by leading ideation sessions and inspiring the team to develop new, exciting, and newsworthy campaign concepts.
- Own the client strategy from the ground up, translating onboarding discussions and sales briefs into actionable, results-driven roadmaps.
Team Leadership
- Lead, mentor, and develop a growing team of Digital PR professionals, fostering a culture of excellence, accountability, and continuous learning.
- Provide confident, constructive feedback to support your team’s growth, holding regular training sessions to elevate their skills.
- Implement and enforce best-in-class processes to ensure quality and consistency in everything from pitch writing and list building to reactive commentary.
- Keep the team on track, ensuring everyone understands their role and is accountable for their deliverables in a remote environment.
Performance & Client Excellence
- Own key client relationships, acting as the main point of contact and confidently leading client calls, creating reports, and owning QBRs.
- Tell clear performance stories, articulating the “why” behind our work and demonstrating the direct impact of our results on client success.
- Maintain a keen grasp of commercials, managing client budgets effectively and ensuring the team operates efficiently to maximise profitability.
- Oversee all facets of the digital PR process, from ideation and campaign delivery to performance analysis, using tools like Ahrefs and Muck Rack to uncover opportunities and report on success.
What We’re Looking For
We’re looking for a dynamic, passionate, and proactive individual who is ready to make an impact.
- Proven experience: 3-5+ years in a Digital PR role, ideally within a fast-paced agency environment.
- A natural leader: You have experience managing and mentoring others, with a genuine passion for developing people and allowing them to grow within their roles.
- A self-starter with high agency: You don’t wait to be told what to do. You see what needs doing, you take ownership, and you get it done.
- A track record of results: You can point to a recent history of independently leading campaigns that have secured high-quality, relevant links and coverage from top-tier publications.
- Process-driven: You have a keen eye for maintaining efficient workflows that work seamlessly in a remote context.
- Commercially savvy: You understand client budgets, agency profitability, and the importance of resource management.
- An excellent communicator who can lead conversations with clients and collaborate effectively with internal teams and senior leadership.
- Active and ambitious: You’re keen to grow your own professional profile and are constantly learning to stay on top of industry developments, including the role of AI and new tools.
- Previous remote work experience is highly preferred. You should have familiarity with tools like Slack, G-Suite, Asana/Clickup, MuckRack etc.
- A passion for the industry, involved in topical conversations on LinkedIn and similar, with insights and opinions you love to share.
Why Work With Us?
We believe in trusting our team and creating an environment where you can thrive both personally and professionally. We’ve built our benefits package to give you the freedom, support, and tools you need to do your best work.
Freedom & Flexibility
- Fully Remote & Flexible Hours: Work from where you’re most productive, with hours that fit around your life, not the other way around.
- Unlimited Holiday: We trust you to take the time you need to rest and recharge, in addition to UK bank holidays.
- Work from Anywhere Policy: Whether you’re most productive at home or from a different country, we support you. As long as you’re delivering results, you have the freedom to work where you work best.
Comprehensive Health & Wellness
- Premium Private Health Insurance: Our plan includes extensive medical, dental, and vision coverage.
- Mental Health & Wellness Support: We offer 10 therapy sessions and 10 wellness sessions (massage, physio, etc.) per year.
- Gym Membership Budget: Up to £40/month to support your physical fitness.
Growth & Development
- Clear Path to Senior Leadership: As a growing agency, you’ll have a direct influence on our direction and significant opportunities for upward mobility.
- £500 Annual L&D Budget: For courses, conferences, and training to fuel your professional growth.
- Book Club Fund: Get up to 2 books per month, on us—work-related or not.
- Access to the latest AI Tools: Stay on the cutting edge with access to premium tools like Krisp.ai, OpenAI GPT 5, Gemini 2.5 Pro and Claude 4.1 Opus.
Global Perks & Culture
- Annual Company Retreats: Join the team for all-expenses-paid trips to incredible locations. Past retreats include the Philippines, Bali, and Thailand! (you can watch a video from our latest one here)
- Global Mobility Program: For our top performers, we offer full visa sponsorship and relocation support to over 40 countries, turning your career into a global adventure.
- Home Office & Co-working Budget: A £500 annual budget to perfect your home setup or use for co-working day passes.
- Spotify Premium, Plant Allowance & Team Meals: We also cover your Spotify subscription, give you a budget to liven up your office with plants, and provide a monthly allowance for meals with teammates.
If this sounds like you, send across your CV, some examples of recent work and a few lines on why you want to work for us: [email protected]